January 11, 2016
The 2016 Honda CR-V joins the Honda Pilot, Accord and Accord Coupe in achieving a 5-star overall vehicle safety score, the top score available in the National Highway Traffic Safety Administration (NHTSA) New Car Assessment Program (NCAP).
In a press release from Honda, Jeff Conrad, senior vice president and general manager of the Honda Division, said, “Consumers have made the CR-V America’s best-selling SUV for good reason, and this top government safety rating just adds one more appealing and class-leading attribute. Honda is committed to offering vehicles that deliver advanced safety, fun-to-drive performance and connectivity, with top fuel economy ratings. The CR-V is that kind of vehicle.”
Earlier last year the 2016 Honda CR-V also earned a top safety pick rating from the Insurance Institute for Highway Safety (IIHS), making it a collision safety leader and a standout choice in the SUV market. It was also named Kelley Blue Book’s best small SUV buy of 2016 and one of the 15 best family cars of 2015.
The CR-V was the first Honda vehicle to offer the Honda Sensing suite of safety and driver assisted technologies. Honda Sensing is now available for the Civic, Accord, CR-V and Pilot. The new suite of driver-assisted technologies can help you sense things you might miss while driving. The suite includes:
- Forward Collision Warning: FCW uses a small camera mounted at the top of the front windshield to detect the presence of vehicles in front of you. If it determines that you are at risk for a collision with a detected vehicle, it activates audio and visual alerts to warn you. If you fail to act on the warnings, the Collision Mitigation Braking System kicks in.
- Collision Mitigation Braking System: By utilizing a wave radar sensor, the CMBS can help bring your Honda to a stop when the system determines that a collision with a vehicle in front of you is unavoidable. A warning sounds and then, if necessary, brake pressure is automatically applied.
- Lane Keeping Assist System: Helps you stay in your lane by automatically adjusting the steering wheel if you begin to leave the center of a detected lane.
- Lane Departure Warning: Alerts you if you drift out of a detected lane without using your turn signal.
What’s new in the 2016 Honda CR-V?*
Other than improvements to the Honda Sensing suite technologies, the 2016 Honda CR-V has received other new technology features including:
- Power Tailgate: With the press of a button, the new CR-V can automatically lower or raise the trunk tailgate for easier hands-free access.
- One-Touch Power Moonroof: With one touch of the button, you’ll be stargazing in no time.
- Push Button Start: Now starting your CR-V is literally as easy as pressing a button.
- Multi-Angle Rearview Camera: Get a better view of what’s behind you with three different viewing angles: normal, top-down and wide.
- Available Real Time All Wheel Drive: It can sense when traction is lost and automatically transfer power to the rear wheels to help you grip the road and stay on course.
The above features, combined with the improved Honda Sensing suite, make the 2016 Honda CR-V one of the safest SUVs out on the market. Stop in for a test drive today or call (855) 859-6511.
For a look at all the new features of the 2016 Honda CR-V, click here.
*Some features are available only on specific models. See dealer for complete details.
September 8, 2015
The 2016 Honda Pilot and the 2016 Honda Odyssey have earned top safety pick awards. The Insurance Institute for Highway Safety (IIHS) awarded the 2016 Honda Pilot an IIHS Top Safety Pick+. The National Highway Traffic Safety Administration (NHTSA) awarded the 2016 Honda Odyssey a five star overall safety rating.
After completely redesigning the Honda Pilot for the 2016 model year, many of the safety features were upgraded causing the bump in the safety rating from the IIHS. In order to win a Top Safety Pick+ rating from the IIHS, the vehicle needs a good or acceptable small overlap rating and good ratings in the four other tests, including moderate overlap front, side, roof strength and head restraints, along with a front crash prevention system to qualify for the advanced + rating.
During the IIHS testing, the 2016 Pilot performed well with these results from Automotive World:
- Maximum intrusion of 4 inches at the parking brake pedal.
- Well-controlled dummy movement.
- Front and side curtain airbags kept dummy in place and protected the head from contact with the car and outside objects.
- Low risk of any significant injuries in a severe crash.
The NHTSA awarded the 2016 Honda Odyssey with a five star overall safety rating, the highest safety rating available from the federal government. When testing was performed by the NHTSA, the Odyssey received five stars in the front and side crash tests and four stars in the rollover test. The 2016 Odyssey has many standard safety features that helped achieve this rating, including:
- Vehicle stability assist with traction control
- Brake assist
- Antilock brakes
- Rearview camera
In the upgraded trim levels, including the EX-L, Touring and Elite models, the Odyssey has additional standard safety features:
- Forward-collision warning
- Lane-departure warning
May 2, 2014
According to a recent press release issued by Honda, the company will be returning as the Partnering Sponsor for the 2014 Broadmoor Pikes Peak International Hill Climb for the second time. The competition, which will be its 92nd, is set to happen June 29, 2014.
In addition to this major commitment, Honda will be participating in the event and plans to field products in seven distinct race classes. It will also be working with the AMA and the Pikes Peak sanctioning body on improvements to provide new levels of safety to the Motorcycle / ATV / UTV / Sidecar competitors.
Art St. Cyr, president of Honda Performance Development, the racing arm of American Honda, said in the press release, “Pikes Peak presents us with a unique opportunity to showcase Honda’s diverse product lineup and to energize Honda fans around the world, as we work to further strengthen Honda’s presence in racing at all levels. Our associates will be working hard between now and Race Day to prepare this diverse field of race vehicles and showcase the Honda Racing Spirit.”
Read the full press release here.
February 7, 2014
Honda and Bruce Willis recently paired up in a “Hugfest” campaign to promote Honda’s outstanding safety ratings.
The campaign, which first launched in the form of a big-budget Super Bowl ad, has Willis asking viewers to hug family and friends as they’re watching the NFL championship game while he talks about Honda’s crash safety.
Check it out here.
Mike Accavitti, senior vice president of automobile operations at American Honda Motor Company, Inc., said, “While we are in fact a leader in safety, the public doesn’t always recognize that.”
Accavitti added that Honda’s goal with the ad was to “zig, when everyone else was zagging. Super Bowl spots are now going over the top — we’ve gone that way in the past and I’m not saying it’s good or bad. Instead of going big, we’re going small.”
In the commercial, Willis asks viewers to hug their loved ones. He tells the audience, “Those people you just hugged, they’re real. They’re not crash test dummies, they’re not engineering data. And their safety matters as much to Honda as it does to you.”
Even though the Super Bowl is over, Honda is continuing the campaign on Twitter, Facebook, YouTube and its website. The company is encouraging social media users to use the hashtag #hugfest while promoting safety themes.
Learn more about Honda safety.
January 4, 2014
Honda recently announced in a press release that American Honda is once again leading the industry with six vehicles which have earned the Insurance Institute for Highway Safety’s (IIHS) highest rating of TOP SAFETY PICK+ for 2014. In addition, two vehicle models received the second highest rating of TOP SAFETY PICK.
2014 Accord Sedan (Photo: Honda)
In a press release issued by Honda, Art St. Cyr, vice president of product planning and logistics at American Honda, said, “As the industry leader in TOP SAFETY PICK+ ratings for 2013 and now 2014, it’s clear that our commitment to offer advanced safety technologies on mainstream products continues to pay dividends to Honda and Acura customers. Honda and Acura vehicles should be at the top of the shopping list for those who value safety ratings and the engineering prowess required to achieve them.”
Four of the selected vehicles were Honda models, including the 2014 Accord Sedan, the 2014 Accord Coupe, the 2014 Civic Sedan and the 2014 Odyssey, which according to Honda is the only minivan yet to earn this designation.
According to Honda, the IIHS TOP SAFETY PICK rating recognizes vehicles that do the best job of protecting occupants involved in crashes. The TOP SAFETY PICK+ rating recognizes vehicles that both performed well in crash tests and are equipped with collision-preventing technologies.
Read the full article to learn more.
June 10, 2011
By Jason Heard, Sales Manager
The 2012 Civic Sedan just earned a 2011 “Top Safety Pick” distinction from the Insurance Institute for Highway Safety (IIHS), despite more stringent testing guidelines this year. Not bad for a compact.