April 2011 - Frank Ancona Honda blog

April 26, 2011

2012 Honda Civic 44 MPG Hybrid Provides Fuel Efficient Alternatives to High Gas Prices

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No Comments on 2012 Honda Civic 44 MPG Hybrid Provides Fuel Efficient Alternatives to High Gas Prices

Posted By: Jason Heard

Here is a recent blog post from Gas 2.0, written by Christopher DeMorro, announcing the 44 mpg rating of the new 2012 Honda Civic Hybrid.

Honda Civic Hybrid: 44 MPG, up to 68.7 MPG?

Hello, Prius? Yeah, there’s a new guy in the neighborhood, and he’d like to talk about fuel efficiency. His name is the 2012 Honda Civic Hybrid, and he’s got a 44/44/44 mpg rating. And he looks like a car.

While its not quite the 45 mpg rating we were promised, this 44 mpg rating on the 2012 Honda Civic Hybrid is an impressive feat of engineering for a number of reasons, not the least of which was building a hybrid on one of the top selling vehicle platforms of all time. That could help the Civic Hybrid to attain the sales volume needed to make an impact on the dominant Prius sales. But as I’ve pointed out before, the MPG Gap is quickly closing between Toyota’s hybrid and the rest of the crowd, and they’re doing it in vehicles with more mass market appeal. The Civic Hybrid is 7 MPG behind in highway driving, but only 4 in the city, and I like that I could buy a Civic Hybrid, and most people wouldn’t even notice the difference (on the outside at least.)

So how did Honda improve its hybrid system for that lovely 44 mpg rating? They gave the new Civic Hybrid lithium-ion batteries to start with, which were 30% smaller than the old nickel-hydride battery pack (that the Prius V gets stuck with here in the states.) They also gave the hybrid a slightly larger engine, from 1.3 to 1.5 liters, which provides more power using the same amount of fuel. The electric motors also had their output bumped up to 20 kW as well. All told, HybridCars was able to get 68.7 mpg on a 10-mile road course set up by Honda, the best mpg score of the day during a media preview earlier in April (where was my invite?? I coulda done better.)

Alas, the 2012 Honda Civic Hybrid will have a starting cost of $24,050; throw in leather, satellite radio and navigation and you’re talking closer to $27,000. Honda doesn’t have too high of sales hopes for the 2012 Honda Civic Hybrid at just around 1,300 units a month, but with the extra volume from other Civic sales they can continue to invest in fuel-saving technology that will eventually spread out across their whole lineup. Sure, some media outlets aren’t happy with the lack of dynamic changes to the Civic’s looks, but I really like the looks of the most recent Civics. It feels like a completely different class of car from the Civics of old, but it doesn’t come across as trying to make a statement either. It’s just a really, really, really efficient version of the Civic, and that tickles me just right.

April 19, 2011

Kansas City Honda Dealer Rolls Out New Drive Green Car Blog, Video & Social Networking Promotions in Time for Earth Day

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No Comments on Kansas City Honda Dealer Rolls Out New Drive Green Car Blog, Video & Social Networking Promotions in Time for Earth Day

Kansas City Honda Dealer, Frank Ancona Honda, rolled out a new green car blog (www.drivegreencarsblog.com), promotional video featuring the new CR-Z hybrid sport and social networking offers in time for Earth Day.

Jason Heard, sales manager at Frank Ancona Honda, said that their Kansas City Honda dealership was looking for a way to celebrate Earth Day. “Jennings Social Media Marketing suggested a more eco-friendly strategy focused on our hybrids, so we ran with the green car blog, new CR-Z video and ways to connect with Frank Ancona Honda fans on Facebook and Twitter,” said Heard.

The dealership is looking for new opportunities to reach social networking enthusiasts and is driving traffic to its social networking pages with special offers on cars, service and parts. Check out Facebook: http://www.facebook.com/pages/Frank-Ancona-Honda/371471708177?ref=ts and Twitter: @anconahonda.

Frank Ancona Honda is located at 1000 North Rogers Road, Olathe, KS 66062. The dealership is celebrating its 50-year anniversary and is a family-owned business that has been in Olathe since 1961. “Like Us” on Facebook: at Frank Ancona Honda and Follow us on Twitter: @anconahonda for great specials on new and pre-owned vehicles, service and parts.

April 13, 2011

Kansas City Honda Dealer Frank Ancona Honda Reviews CR-Z Hybrid Sport For Earth Day!

Jason Heard, sales manager at Frank Ancona Honda, reviewed the 2011 Honda CR-Z in time for Earth Day.   Check out their new specials at frankanconahonda.com.

According to Heard, the CR-Z makes eco-friendly fun and sporty with its manual transmission, integrated motor assist gas electric motor, storage space and fuel efficiency.

Like us on Facebook. Follow us on Twitter at @AnconaHonda. Visit drivegreencarsblog.com!

Watch Video

April 6, 2011

Honda Dealer in Kansas City Frank Ancona Honda Promotes Online Car Shopping- Buy a Honda

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No Comments on Honda Dealer in Kansas City Frank Ancona Honda Promotes Online Car Shopping- Buy a Honda

Frank Ancona Honda launched a campaign to promote online shopping for new and pre-owned Honda cars. Frank Ancona Honda’s website http://www.frankanconahonda.com/ makes it easy to browse, select a model, compare, value your trade, check specials and latest financing, get a price quote and even get pre-approved. Research Honda cars before you buy at http://www.frankanconahonda.com/